Be gentle and be empathetic in your messaging.
Offer solutions that will make the lives of your audience easier.
Offer solutions that will help them run their businesses with less stress.
Offer solutions that will make their teams happier.
“Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at any given time.” — Ann Handley
Quote source: https://annhandley.com
Thank you for reading.