Gone fishin’. Gone marketin’.
Even non-anglers will appreciate the importance of using the right tasty morsel to tickle the right fish when on the riverbank, lake or sea.
In marketing terms, it’s important to have the right morsel, in terms of messaging, communication and channels to attract the right audience and; ultimately, the right clients.
Venture out to the right location, interact effectively and you will set yourself up for better results.
“The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself.” – Peter Drucker.
Thank you for reading.
